Fresh Marketing Insights with Joint Venture & Co.
By | 8 July, 2024

Dive into the transformative power of experiential marketing for cannabis and wellness brands, inspired by insights from our visionary CEO, Ann Brum.

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The Global Rise of Cannabis and Wellness: Key Events in the Second Half of 2024
By | 1 July, 2024

The second half of 2024 promises to be an exciting period for the cannabis and wellness industries, as a series of high-profile international events will take place, bringing together industry leaders, innovators, and enthusiasts.

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How Live Event Production Drives Success for Women-Led Cannabis and Wellness Brands
By | 24 June, 2024

The cannabis and wellness industry is growing at an unprecedented rate, and within this burgeoning market, women-led brands are making significant strides. However, standing out in this competitive field requires innovative strategies and impactful connections.

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The Highs of Spain: Embracing Community and Innovation in the Cannabis World
By | 3 June, 2024

At JVCo, our mission is to help cannabis businesses and brands thrive through authentic marketing and strong community connections. Our CEO, Ann Brum, recently attended the International Cannabis Business Conference (ICBC) and Spannabis 2024 in Spain.

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  • Why Women Are Shaping the Future of Experiential Marketing

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