Joint Venture & Co.

Growing together is kind of our thing.

We are a brand marketing agency focused on developing and establishing brands in the cannabis, lifestyle, and health and wellness.

We transform brands from something to buy into something to experience.
The difference is emotional, memorable, and the key to transitioning customers from one-time buyers to lifelong brand advocates.

More About Our Expertise


Growth Marketing for cannabis, lifestyle, and health and wellness brands.


Understand the position of your brand in the market. Define your business goals and establish the operational and marketing approaches needed to reach - and then exceed - those goals.

Brand Development

Launch your product or service strategically. Leverage our industry contacts and expertise to enter the market prepared with an established brand and a loyal audience eagerly awaiting it.

Content Creation

Devise a content strategy that answers your audience’s questions and influences their decisions. Get and keep the algorithm on your side with clear messaging and calculated calls to action.

Experiential Marketing

Host and sponsor events in line with your brand’s reputation and your business’ goals. Create lasting experiences in your customers’ minds that will keep them returning to your brand for years.

Success Stories

We helped grow these brands from seed to success. Click below to learn how.

As Featured In

The Buzz Blog

The latest in the cannabis, lifestyle, and health and wellness markets.

Good Vibrations: How To Create A True Customer Experience
By | 31 October, 2022
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The Importance of Original Content in a Marketing Campaign
By | 7 June, 2022
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What is Brand Marketing and Why is it the Most Important Part of Business?
By | 4 January, 2022
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Ann Brum and Joint Venture Co. Redefining Community
By | 26 October, 2021
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Worth the Hype

Just ask our clients.

"Joint Venture & Co. has been an essential asset to the launch of our first cannabis initiative!"

- Jill Goldsberry, Golden Media Relations

"Within 6 months of working with JVCo., I had a clear brand, logo, website, booked 3 major private events of my own and had media reach out to me a content campaign series. Word’s out now, and my business has never been busier."

- Chef Nick E., The Herbal Creative Kithcen